Digital Marketing & New Venture Advisor Helping Brands Start, Grow & Accelerate Through Best-In-Class Strategy, Creativity & Operations

A senior performance marketing, business growth, new venture and digital transformation consultant, leading brand, product, growth and innovation through best-in-class strategy, creativity, data and operations.

Aran Spencer

Past clients

About me

For over a decade, I have been working at the forefront of new venture development and marketing operations, helping brands big and small make confident creative decisions that drive bottom-line results. Be it working on global marketing strategy for large corporates to helping solopreneurs build an effective and sustainable client acquisition methodology, I ensure my work provides real value, driven by purpose and led by data.

10+
Years of experience
500+
Completed projects
Aran Spencer

How I work

For every client I provide a bespoke service with a clear focus on how to drive brand equity, acquire new customers and meet real business goals. I offer strategy, project leadership, team development and management for a full range of brand, innovation and marketing services. Whether you’re a new venture looking to kickstart growth or an established brand seeking fresh, creative digital-first thinking, I’d love to hear from you.

My portfolio

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01

Strategy

  1. Digital Marketing Strategy
    • Crafting an effective digital marketing plan to boost online presence and engagement.
  2. Social Media Strategy
    • Developing targeted social media plans to build brand awareness and drive user engagement.
  3. SEO Strategy
    • Developing an SEO strategy to improve search engine rankings and organic traffic.
  4. New Venture Development
    • Assisting startups in creating business and marketing models, pitch decks, and investor outreach.
02

Consulting

  1. Growth Advisory
    • Crafting tailored strategies to scale businesses and achieve long-term success.
  2. Customer Acquisition
    • Providing holistic and bespoke solutions to build brand awareness, generate leads, and convert prospects.
  3. Agency Advisory
    • Helping agencies in starting, growing, scaling, acquiring clients, and positioning themselves effectively in a noisy and competitive market.
03

Creative

  1. Brand Design
    • Developing brand identities that resonate and create lasting impressions.
  2. Social-First Creative
    • Producing thumb-stopping social content aligned with strategic media investments.
  3. Brand Voice + Copywriting
    • Crafting content strategies and copy that nail tone, style, and engage target audiences.
  4. Websites
    • Designing and refining web presences to deliver commercially-driven and creative websites.
04

Marketing

  1. Paid Media
    • Building and managing scalable paid search and social campaigns focused on results.
  2. Social Media Management
    • Handling all aspects of social media, from content creation to paid social media.
  3. SEO
    • Implementing SEO strategies to deliver organic search results.
  4. Email Marketing
    • Covering strategy, creative, and distribution for impactful email campaigns.
  5. Outbound Marketing
    • Deploying multi-channel approaches for prospect identification, engagement, and conversion.
  6. Marketing Funnels
    • Designing and optimising customer journeys to effectively guide prospects from awareness to conversion.
05

Operations

  1. Customer Service Management
    • Optimising customer service operations to enhance customer satisfaction and loyalty.
  2. Team Infrastructure Development
    • Building and optimising teams for better performance and digital transformation.
  3. Technology and Channel Management
    • Identifying and managing the right technologies and channels for business growth.

My resume

Extensive experience in building, launching, and transforming brands through creativity, performance marketing, and operational excellence, scaling multiple ventures to significant revenue and exit.

Twitter - Illustrator X Webflow Template
Vertical Brands
Managing Director & Co-Founder
August 2022
Present

Vertical Brands builds, launches and transforms brands through best-in-class strategy, creativity, performance marketing and operations. We own and operate a network of online training businesses and provide a range of creative & media services.

Google - Illustrator X Webflow Template
Social Buff
Managing Director & Co-Founder
November 2018
August 2022

Social Buff (now ThreeSixty Brands) is a digital partner for next-generation direct-to-consumer brands. Winning "Best Digital Growth Agency" at the Greater London Enterprise Awards (2021), we grew to 15+ people across London, Dubai and Amsterdam with a client list that included bp, Nike Training Club, War Paint for Men and Diageo, among others.

Behance - Illustrator X Webflow Template
Ucation
Managing Director & Co-Founder
March 2020
November 2021

Ucation provides online courses and qualifications designed by world-leading experts in nutrition, hypnotherapy and tarot card reading, among others. We scaled from zero to over £5M+ in revenue with over 40,000 students around the world within 18 months.

Facebook - Illustrator X Webflow Template
Trinity College Dublin
Economics & Management (B.A. Hons)
2014
2018

Graduated with a first-class honours from Trinity College Dublin (QS Top 100 University) with one-year abroad at McGill University in Montreal, Canada.

Facebook - Illustrator X Webflow Template
Dealiac
March 2015
May 2017

Dealiac was an exciting new business venture for the gluten free community which represents over 1% of the population. Working with the likes of Pizza Express and Camile Thai, the mobile app allowed diners to find gluten free restaurants and get exclusive discounts.

Facebook - Illustrator X Webflow Template
Ayha Network
May 2012
Feb 2015

Global contextual ad network working with accounts large and small to drive clicks and conversions through best-in-class display advertising. Acquired by ZoolExpress in 2015.

Facebook - Illustrator X Webflow Template
Ranking Solutions
June 2010
May 2012

Ranking Solutions (now RS Digital Marketing) is a digital marketing business focused on SEO, social media and bespoke web design and development. Acquired in 2012.

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